Sony

Sony BRAVIA 3 II 4K HDR LED Google TV with Gemini (2026)

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K43XR30M2

Regular price $749.99
Sale price $749.99 Regular price $849.99

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Product Overview

Bring home an immersive entertainment experience with the Sony BRAVIA 3 II 4K HDR LED Google TV. Combining Sony's XR Processor, advanced colour technology and intelligent picture processing, this television delivers detailed 4K images, lifelike colours and cinematic entertainment for movies, sports, streaming and gaming.

Brilliant 4K Picture Quality

Enjoy stunning detail with 4K Ultra HD resolution and Sony's XR Clear Image technology. XR Triluminos Pro reproduces a wide range of lifelike colours, while intelligent picture processing helps enhance clarity and optimize the viewing experience.

Immersive Cinema-Style Entertainment

Experience compatible movies and shows with Dolby Vision HDR, Dolby Atmos and DTS support. These technologies help deliver cinematic picture quality and immersive audio when used with compatible content and equipment.

Smarter Entertainment With Google TV

Discover movies, shows and apps from your favourite streaming services through Google TV. With Google Gemini features on supported models and software, compatible voice interactions can help you find content, explore topics and manage your entertainment experience.

Gaming-Ready Connectivity

Designed for modern gaming setups, the BRAVIA 3 II supports HDMI 2.1 gaming features, including 4K at 120 Hz, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM). Auto HDR Tone Mapping and Auto Genre Picture Mode help optimize compatible PlayStation 5 gaming experiences.

Key Features

  • 4K Ultra HD resolution (3840 × 2160)
  • XR Processor for intelligent picture processing
  • XR Triluminos Pro colour technology
  • XR Clear Image upscaling and clarity enhancement
  • Direct LED backlighting
  • Dolby Vision HDR support
  • Dolby Atmos and DTS audio support
  • Google TV smart platform
  • Google Gemini features on supported models and software
  • Four HDMI inputs with HDMI 2.1 gaming features
  • Supports 4K/120 Hz, VRR and ALLM
  • Apple AirPlay 2 and Google Cast
  • Wi-Fi, Ethernet and Bluetooth connectivity
  • Available in multiple screen sizes to suit different rooms

Choose the screen size that best fits your space, from compact living areas and bedrooms to large home entertainment rooms.

Specifications

Brand: Sony
Series: BRAVIA 3 II
Model Year: 2026
Product Type: 4K HDR LED Google TV
Display Technology: LCD with Direct LED Backlighting
Available Screen Sizes: 43", 50", 55", 65", 75", 85", 100"
Display Resolution: 3840 × 2160 (4K Ultra HD)
Picture Processor: XR Processor
Colour Technology: XR Triluminos Pro
Picture Enhancement: XR Clear Image, Dynamic Contrast Enhancer
HDR Support: HDR10, HLG, Dolby Vision
Panel Refresh Rate: 120 Hz
Smart TV Platform: Google TV
Voice Assistant Features: Google Gemini Features on Supported Models and Software
Audio Technologies: Dolby Atmos, DTS
HDMI Inputs: 4
HDMI Gaming Features: 4K/120 Hz, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM)
Gaming Features: Auto HDR Tone Mapping, Auto Genre Picture Mode for Compatible PlayStation 5 Consoles
Wireless Connectivity: Wi-Fi, Bluetooth
Wired Connectivity: Ethernet LAN
Screen Casting: Apple AirPlay 2, Google Cast
VESA Wall Mount Compatibility: Varies by Screen Size
Colour: Black
Power Consumption: Varies by Screen Size
Dimensions and Weight: Vary by Screen Size

Note: Specifications, dimensions, weight, stand design and power consumption may differ by screen size. Google Gemini features and certain streaming services may require software updates, compatible accounts or subscriptions. Dolby Atmos and DTS playback depends on compatible content and connected equipment.

Big screen cinema experience

The massive screen delivers an immersive, larger-than-life picture that pulls you into every moment—whether you're watching movies, sports, or gaming with friends.

  • Chat with Gemini hands-free to find the perfect movie or show

    Tell Gemini what you're in the mood for and get personalized movie and show recommendations with helpful follow-up questions and detailed insights. You can also use your voice to find content, open apps, play music, get answers, and control compatible smart home devices—all without reaching for the remote

  • Uniquely shaped for clearer sound and deeper bass

    Clarity is crucial. Unlike conventional TV speakers where sound waves can become blurred, our X-Balanced Speaker with its uniquely shaped diaphragm reduces distortion for improved sound resolution.

  • Over a billion vivid, real-world colours.

    See the world’s colours with all the vibrance of real life. Our XR Triluminos Pro reproduces over a billion colours with the subtle differences from saturation and hue that enables natural shades in every detail.