55" Sony XBR55X950H X950H Series Full Array LED 4K UHD HDR Smart TV


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Reproduces a wider, more precise range of colors

By widening the color spectrum, TRILUMINOS powered by our X1 processors reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise so pictures are closer than ever to real life.

Beautiful colors from all sides

Watching TV from the sides is now as satisfying as from the center. Sony's original optical design to control light from the backlight, the X-Wide Angle panel ensures colors stay true from wherever you're watching. This feature is available on TVs larger than 55" (diag.).

Making fast-moving scenes bright and clear

On some screens, sports and fast action scenes can seem to go by in a blur. Our latest X-Motion Clarity™ technology keeps everything smooth, bright and clear. Each ‘blink’ is individually controlled and its duration optimized, while brightness is boosted when needed, so you won’t miss a thing.

Supreme resolution, whatever you’re watching

Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyzes and processes data to enrich 4K pictures with real-world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X-Reality™ PRO using a unique 4K database. Resolution of each subject is then optimized by Object-based Super Resolution to reproduce virtually real-world textures.

Enjoy the precision of lifelike contrast

Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter and dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™ PRO, which adjusts brightness for higher peaks in glare and deeper blacks in shadow.

Super Bit Mapping HDR

There are thousands of tones, shades and gradations of light in a sunset. Super Bit Mapping HDR reveals them. It creates smooth, natural 4K TV picture quality as you watch, without the "banding" that can occur on other TVs.

Object-based HDR remaster

With Object-based HDR remaster, the color in individual objects on screen is analyzed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, and more realistic pictures.

Dual database processing

One database is used to clean the picture, reducing on-screen noise. The other is used to upscale the resolution, improving clarity. These two powerful image improvement databases work together, dynamically improving pixels in real time. Each database has tens of thousands of references, amassed from our experience creating content for TV and movies over the years.

Beautifully matched pictures and sound

Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. Our Acoustic Multi-Audio™ includes two sound-positioning speakers at the back of the TV that enable sound to follow the action for a truly immersive experience. Independent amps are controlled separately to precisely manage sound positioning of these speakers in high-tone areas, enhancing sound pressure and stability for more realism. This feature is available on TVs larger than 55" (diag.). Independent amp control is available on TVs with a screen size between 55" (diag.) and 75" (diag.).

Enjoy multidimensional sound with S-Force Front Surround

Hear sound as you would from a separate multi surround speaker. By upconverting inputs, S-Force Front Surround virtually reproduces a multi-surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.

Clearly hear voices

With Voice Zoom, you can hear human speech clearly without having to turn up the volume—ideal for news bulletins and documentaries.

Hear high-quality sound 

Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-balanced speaker drives movies and music with clear sound. This feature is available on TVs with a screen size between 55" (diag.) and 75" (diag.).   

Supreme pictures and sound, whatever the environment

Sit back and enjoy the best possible viewing experience. Sony's unique ambient optimization technology automatically adjusts picture and sound to your environment.

One slate design

Our slim and simple one-slate design keeps you focused on the screen while blending harmoniously in any room environment.

Aluminum flush surface

Keeps you focused on the picture, not the television. 

Cable clutter minimized

Cable holders keep wires neatly hidden so your television stays free of clutter and looks good from the front, the sides, and the back.

Say what you want to watch, no remote required

With Google Assistant built in and advanced voice control, Sony’s Android TV makes life smart and simple. Find new entertainment, check schedules and control your home, just by talking to the screen.This feature is available on TVs larger than 55" (diag.).

Over 5,000 apps, more than any other smart TV

Sony's Android Smart TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining.

No more waiting

Apps start fast and there’s no more waiting when you switch between apps—Netflix starts 4x faster than before.

Control your TV and smart devices, remote free

You can ask your TV with the Google Assistant to connect and communicate with your smart devices including security cameras and appliances—no remote required. It's truly effortless and offers the ultimate hands-free experience.

Connect with your Alexa

Connect your Alexa-enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume, and more.

Works with Google Home

Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favorite videos to your Sony TV, without lifting a finger.

Works with Apple AirPlay / Apple HomeKit

With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from the Apple TV app, your favorite apps, or even Safari. Share your photos with everyone in the room.

Send to a bigger, better screen with Chromecast

Chromecast lets you cast your favorite videos, games, and apps from your mobile device, in full quality, to your TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.

Easy control with smart remote

Connect set top boxes and other devices via HDMI to your TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use, too.

Google Play™: a world of content and apps

Discover movies and TV shows, games and much more from Google Play™. Enjoy a huge and ever-growing choice of apps on your TV in a brand new way.

Clear Phase for smooth, balanced frequencies

BRAVIA® uses a powerful computer model to analyze and compensate for inaccuracies in speaker response. It does this by "sampling" the speaker frequency with higher precision. This information is fed back to cancel out any peaks or dips in the speaker’s natural response — resulting in pure, natural audio with smooth, even reproduction of all frequencies.

Bluetooth connectivity

Connect BLUETOOTH® compatible devices to your TV for easy wireless entertainment. Pair your Bluetooth headphones or earphones with BRAVIA and enjoy TV shows and music in your favorite place—without any disturbances or interruptions.

Enjoy studio quality with Netflix Calibrated Mode

This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved.

IMAX Enhanced

This Sony 4K Smart TV is an IMAX Enhanced product, ready to meet high-quality color, contrast, clarity, and sound. Take comfort in knowing you'll be enjoying a fully immersive at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content.

Embrace the thrills of the theater

Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound.

Preserving the passion of the creators

To address color variations from the production process, this TV is ready to use Portrait Displays' high-performance CalMAN® auto-calibration software. This allows an unprecedented level of calibration and the ability to fine-tune adjustments simply not possible through conventional picture settings. It delivers high-fidelity color reproduction that's true to the original TV signal and can even adapt to the subtlest changes in color that may occur over time. This TV is CalMAN® ready, allowing customers to benefit from software used by visual creators in post-production and quality-control workflows, further demonstrating our commitment to deliver pictures with professional-grade color-calibrated accuracy in the home.

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